Effective Media Services for Your Business

TV Commercials

We produce and place TV commercials of varying durations from 10” – 60” (seconds). KMP Media produces high-quality commercials for its clients. We can also help customise your commercials to reflect the local cultures, societal truths & relevant lingos.

Squeeze-Backs

‘Stand-alone’ airtime strategically placed within key programmes for a clutter-free environment.

KMP Media has vast experience and resources to produce squeeze-backs and place on key stations and programmes.

TV Billboards

These are mini adverts and also known as “Sponsorship Bumpers”. These indents can vary in durations – generally from 5” to 15” and can be used Inside the show during the opening break, ad breaks and closing. They can also be attached to the promos.

However, billboards must be handled intelligently. Running the same creative over & over can annoy viewers.

We are experienced at producing a stable of high quality billboards for each project, to keep things fresh and engaging.

Branded Content

Branded content involves creating content that is directly linked to a brand. Through this approach, we help brands gain customer loyalty and trust.

KMP Media can curate an ideal way to connect with your customers on a more intimate level and showcase the brand’s story, history & values.

Advertiser Funded Programming

Advertiser Funded Programming is a content-led marketing concept, that offers brands the opportunity to be a part of a successful TV show, buy into its editorial integrity, enjoy a competitive edge, exclusivity, maximum value, significant activation opportunities and deeper brand experiences. KMP Media has successfully executed several AFP projects. Tropika Island of Treasures is the latest project implemented by our team on multiple platforms across Africa.

Lower-Thirds

Lower-thirds are graphic overlays in the bottom third of the TV or digital screen. Ideal to grab viewer’s attention and put the focus on your brand during regular programming. KMP Media can help produce top quality lower-thirds at an affordable production fee.

Sponsorships

We offer a range of sponsorship options on key TV stations across Africa. This creates simple on-air association to fully-integrated partnership incl. product placement, branded content, branded promos, squeeze-backs, billboards, and more …

KMP Media has planned and executed several successful sponsorship campaigns for several blue-chip brands incl. Doom, Dettol, Clover to name a few.

Product Placement

Product placement also known as embedded marketing, is a modern strategy for brands to reach their target audience. From verbal (dialogue) placements to subtle product appearances to promote brand placements, KMP Media can achieve it all for you.

Radio Commercials

In Africa radio is an extremely accessible medium.

Advertising on radio stations is very cost-effective and great for frequency exposure.

At KMP Media we research the programming content & audience of key stations and make recommendations to the advertisers based on their needs. We are particularly hands-on with the profiles of the announcers and their styles.

Live Reads

Live reads are highly impactful as they are read by well-known, established, well-followed and trusted presenters.At KMP Media we help our clients choose the radio station, on-air talent, day parts and budget-split to build up successful live read campaigns.

Sponsorship

Sponsor popular programs on radio and generate greater brand recall amongst mass audiences.

OB Activations

On-ground activations are a key strategy for brands looking to advertise on radio platforms as they allow for physical connections with listeners and play a vital role in attracting new customers at a local level.

In-Studio Interviews

In-Studio interviews are a great way for brands to share their story on a personal level with a mass audience of listeners. This provides an authentic platform that generates greater trust amongst audiences.

Static Billboards

Static Billboards, with their larger-than-life visual displays and bold graphics are an ideal way to capture the attention of people as they move throughout their daily journeys. Billboards are an excellent way for brands to communicate with their target audiences in conjunction with other media channels.

KMP Media, with its large footprint in Africa, can help you identify key locations, near busy freeways, secondary roadways, thoroughfares and marketplaces with high vehicular and pedestrian traffic for an impactful OOH campaign.

Street Poles

Street poles offer a high recall. They are extremely effective in targeting specific areas demographics and segments. They are cost effective and can drive consumers to you if strategically placed.

KMP Media with its large media network in Africa, can help you execute your OOH marketing strategy efficiently.

Digital Billboards

Creative flexibility, quicker production and installation and ability to target specific audiences at relevant times & day parts are some of the most important benefits of advertising on digital billboards…

KMP Media can help you identify digital screens in key high volume pedestrian and vehicular traffic areas…

In-Mall Advertising

Shopping malls are a favorite amongst the elite class and younger generation who are brand conscious. This platform is very effective in creating and increasing brand awareness, reinforce brand positioning, targeting specific locations, target groups and influence purchase decision.

KMP Media offers several options to his clients – facade hoarding, glass facades, elevator branding, washroom branding, parking, food court, and more.

Taxi Wraps

Transit advertising is one of the biggest, oldest and highly effective advertising tool. A vast majority of adults spend over 70% of their time away from homes and see ads on buses and taxis every day. 83% people remember and influenced by OOH ads.

Building Wraps

Building wraps Have a huge visual impact and are an incredibly powerful way of occupying large spaces and dominating a section of urban landscape. Large format displays are almost unmissable.

Bridge Banners

Bridges are often high-traffic areas and are a perfect setting for brands to advertise on for OOH purposes. These often allow for high visibility and larger advertising canvases.

Facebook

With almost 3 billion active users using Facebook, it forms an increasingly effective platform that allows brands to interact with their target audience in a cost-effective way. The targeting and tracking capabilities of digital platforms allow for personalised messages to consumers to push them through the sales funnel.

Instagram

Instagram is another Meta platform with close to 2.5 billion monthly active users and is a great tool to move customers through the sales funnel in a highly personalised, targeted, and cost-effective manner.

LinkedIn provides the perfect global platform to reach a more professional audience and is especially useful for B2B advertising. As with other digital platforms, these adverts are extremely personalised and highly targeted. LinkedIn allows you to target decision-makers or any other positions which make it a unique proposition.

Twitter

Twitter provides a perfect platform to connect with your audience. It is praised for its instantaneous nature and provides a cost-effective platform to interact with your target audience.

Online Newspapers & Magazines

Reach audiences without the typical geographical constraints of print advertising. This provides a more instantaneous and cost-effective way to advertise on renowned and trusted platforms in the digital era.

Search Engine Marketing

The world’s most widely used search engines are a perfect way to increase visibility for your business at the point when a potential customer is actively searching for what you offer. Stand out from your competitors and appear ahead of them in these search results.

Display Advertising

Highly targeted advertising that can be customised for a variety of different marketing objectives. These adverts are found all over the web and allow for brand visibility across various platforms which ensures your brand stays at the top of your consumers’ minds.

YouTube

YouTube is a great platform for video advertising, allowing for the same impact as TV adverts, but in a much more cost-effective manner through targeting.

Newspapers & Magazines

Despite the digital shift, print mediums still remain an effective tool to reach niche, localised audiences.

Inserts

Inserts are an effective way to make your print advertising stand out and can be used in a variety of ways, but is best suited for sending out product brochures or physical vouchers.

TV & Radio

Outdoor broadcasting allows the outdoor event to be broadcasted live in real time. It’s a highly effective short-term, sales-response model ideal for promoting tactical advertising messages at a short notice. KMP Media has planned & executed several high-impact OB activation campaigns with demonstrated results on footfall, response and sales.

Activations

Activations are great tool to interact with potential customers and are often used for new product launches as they provide a boost to brand/product awareness. Higher levels of customer engagement make a lasting and memorable impression.

REACH YOUR TARGET AUDIENCE
WITH OUR Service Offerings

WHAT WE HAVE TO OFFER:

TV Commercials

Squeeze-Backs

TV Billboards

Branded Content

Advertiser Funded Programming

Lower-Thirds

Sponsorships

Product Placement

Radio Commercials

Live Reads

Sponsorship

OB Activations

In-Studio Interviews

Static Billboards

Street Poles

Digital Billboards

In-Mall Advertising

Taxi Wraps

Building Wraps

Bridge Banners

Facebook

Instagram

Linkedin

Twitter

Online Newspapers & Magazines

Search Engine Marketing

Display Advertising

YouTube

Newspapers & Magazines

Inserts

TV & Radio

Activations

Quick Links

Services

Get In Touch

REACH YOUR TARGET AUDIENCE WITH OUR Service Offerings

WHAT WE HAVE TO OFFER:

TV Commercials

Squeeze-Backs

TV Billboards

Branded Content

Advertiser Funded Programming

Lower-Thirds

Sponsorships

Product Placement

Radio Commercials

Live Reads

Sponsorship

OB Activations

In-Studio Interviews

Static Billboards

Street Poles

Digital Billboards

In-Mall Advertising

Taxi Wraps

Building Wraps

Bridge Banners

Facebook

Instagram

Linkedin

Twitter

Online Newspapers & Magazines

Search Engine Marketing

Display Advertising

YouTube

Newspapers & Magazines

Inserts

TV & Radio

Activations

Quick Links

Services

Get In Touch

REACH YOUR TARGET AUDIENCE
WITH OUR Service Offerings